Sydney production house, Engine recently won a competitive pitch to do the latest Bingle TVC.
We decided from an early stage that we wanted to go back to Bingle’s core values of engineering excellence. So we decided to move away from creating the spot in 3D and instead utilise one flowing live action shot.
Similar to a well oiled engine (excuse the bad pun), this type of shooting requires careful planning, team coordination and precise choreography.
Check out the making of breakdown on Engine’s blog.
